GCA’s 3-in-1 Casino Cash Plus Installed At Ten Properties
Now Available to Gaming Properties Nationwide
SUNNYVALE, Calif.–(BUSINESS WIRE)–May 13, 1999–Mandalay Bay hotel casino and nine other properties have installed 3-in-1 Casino Cash Plus(TM), a technologically advanced financial transaction innovation from Global Cash Access (GCA), the leading provider of cash access services to the gaming industry, and its partner, Bank of America.
The 3-in-1 Casino Cash Plus(TM) product offers integrated ATM, credit and debit card transaction capability at a single location, providing added speed and convenience for patrons and minimizing the use of valuable floor space for the gaming property.
Historically offered only in western states, GCA’s 3-in-1 Casino Cash Plus(TM) is now available to gaming properties nationwide. Properties already utilizing Bank of America Casino Cash ATMs can enjoy full functionality of Casino Cash Plus(TM) through a simple upgrade to those machines.
Gaming properties that have recently added 3-in-1 Casino Cash Plus(TM) include:
– Boomtown Reno - Verdi, Nev.
– Boulder Station - Las Vegas
– Caesars Indiana - Elizabeth, Ind.
– Cal-Neva - Crystal Bay, Nev.
– Flamingo Laughlin - Laughlin, Nev.
– Ft. McDowell Casino - Fountain Hills, Ariz.
– Gold Coast - Las Vegas
– Gold Rush Casino - Henderson, Nev.
– Horseshoe Casino - Las Vegas
– Mandalay Bay - Las Vegas
“The convenience and speed of 3-in-1 Casino Cash Plus(TM) have made a significant impact on our customers’ transaction numbers, with a 20 percent increase in debit card volumes, as well as increases in credit card cash advances,” said Kirk E. Sanford, GCA’s chief executive officer. “It also frees casino personnel to spend more time meeting other customer needs.
“Our technology lets patrons quickly perform any one or more of these transactions and provides them with options to continue their gaming entertainment,” he said.
Global Cash Access was formed in 1998 through a joint venture of Bank of America (NYSE:BAC - news), First Data Corporation (NYSE:FDC - news) and USA Processing, Inc. The company provides a full range of electronic funds transfer and other services to more than 1,200 gaming properties nationwide.
Global Cash Access to Introduce Industry Firsts, ACM, QuikCash Plus 2.0, At World Gaming Congress
SUNNYVALE, Calif.–(BUSINESS WIRE)–Sept. 9, 1999–Global Cash Access (GCA), the leading provider of cash access services for the gaming industry, will take a step into the future with the introduction of two technologically sophisticated, interactive financial services systems at the World Gaming Congress in Las Vegas Sept 14-16.
The innovations - the Automated Cashier Machine (known as the ACM\\\(SM)) and QuikCash(TM) Plus 2.0 - are key elements of an Internet technology presentation to be made by GCA CEO Kirk Sanford and Dr. Safwan Shah, chief technologist for GCA, during the industry’s largest conference.
Through an active technology approach, GCA will utilize its industry-leading patron data, in combination with secure Internet technology, to provide casinos with tools to better manage all aspects of their gaming customer relationships.
“GCA created the cash access paradigm in the gaming industry, and we’re continuing to develop it,” said Kirk Sanford, GCA CEO. “No company has more information on gaming patrons than GCA, and these two new systems will help us use that data to focus on the customer relationship management aspect of the business.”
The ACM is a “virtual cashier” concept that uses secure Internet technology developed by Silicon Valley start-up company Infonox to offer patrons a quick way to meet cash access and other entertainment needs in a single stop - without relying on the availability of cage operators. The ACM will be ready for a fourth quarter 1999 roll-out to GCA customer properties.
QuikCash Plus 2.0 is a full service transaction processing system for cage operations that consolidates processing for all types of financial transactions into an innovative, Windows®-based environment. Through Internet integration, QuikCash Plus 2.0 represents a major innovation in speeding cash transactions for gaming patrons.
“The name of the game for casino patrons is quick, convenient access to cash and other financial services that will enhance their gaming experience,” said Kirk Sanford, GCA chief executive officer. “That’s what both ACM and QuikCash Plus 2.0 deliver, in interactive systems utilizing active technology to offer better customer service and less involvement of the casino cashier.”
At the heart of the ACM system is GCA’s proprietary, single-source cash access financial center - the industry’s first. The system fully integrates functionality and leading-edge interactive design, resulting in increased ease-of-use, efficiency and reliability.
Using a secure, Internet-fed system that minimizes transaction times and enhances the interactive experience, ACM offers all of the cash access capabilities and services available through existing Global Cash Access products, plus several previously unavailable services.
The ACM also gives casino operators the flexibility to change - quickly and easily via a secure Internet connection - the promotional messages displayed on the machine’s overhead interactive monitor.
Transactions supported by ACM include traditional ATM services; POS debit cash advance; credit card cash advance; personal check cashing, an exclusive offering with Telecheck®; and extension of credit (markers)/issuing of a co-branded “private label” Casino Card.
The ACM also supports Western Union® Money Transfer; cashless gaming (redemption and buying of slot machine tickets); and Entertainment Source, which provides show information and dispenses show and other event tickets.
It provides 24-hour managed service through a proprietary network link, as well as an interactive online call center with two-way videoconferencing.
The system features advanced biometrics and security features, such as a camera and signature pad, and redundant communications capabilities that utilize extensive GCA resources to anticipate and quickly meet casino and patron needs.
All ACM technology upgrades, enhancements and services are provided and supported by GCA. The company also provides technical support for the ACM system, replenishes machines with cash and answers any inquiries related to transactions.
QuikCash Plus 2.0 supports all GCA financial transactions, including credit card cash advance, debit card cash advance, TeleCheck check guarantee and authorization, Western Union wire transfer and Central Credit integration.
It features facial recognition biometrics, online two-way conferencing, automatic software updates, hardware independent operation, customized couponing, a proprietary risk management system and player tracking integration. The system is supported by an extensive GCA database of more than 95 million records.
Formed in mid-1998 through a joint venture of Bank of America (NYSE: BAC - news), First Data Corp. (NYSE: FDC - news) and USA Processing, Inc., Global Cash Access (www.globalcashaccess.com) provides a full range of electronic funds transfer and other services to more than 1,200 gaming properties nationwide.
Global Cash Access Signs Contracts With Aladdin Resort & Casino, Belterra Resort & Casino and Five Others
SANTA CLARA, Calif.–(BUSINESS WIRE)–May 19, 2000–Seven gaming properties recently signed contracts to utilize the technologically advanced products and services of Global Cash Access (GCA), the leading provider of cash access, financial management and customer relationship marketing technologies to the gaming industry. Among those signing contracts are the highly anticipated Aladdin Resort & Casino in Las Vegas and the Belterra Resort & Casino in Belterra, Indiana.
Scheduled for an August 17 opening, Aladdin Resort & Casino has signed a five-year contract to use a wide range of GCA products and services, including QuikCash(TM) POS debit/credit card cash advance machines, QuikCash(TM) Plus 2.0, the Bank of America 3-in-1 Casino Cash Plus® product, the Western Union–> Money Transfer(TM) service and Central Credit, Inc., the gaming industry’s largest patron information database.
“Aladdin will be one of the most comprehensive entertainment destinations in Las Vegas, so it only made sense for us to select the most comprehensive cash access service provider to meet our patrons’ needs,” said Michael Kasen, Corporate Controller of Aladdin Resort & Casino.
The brand new Aladdin Resort & Casino is part of a $1.3-billion development located on the site of the original Aladdin. The new resort will feature ingenious design and diverse dining, retail, entertainment and gaming options. It will also boast a legendary name and a unique link to Las Vegas’s fascinating past.
Located in Southern Indiana on the picturesque Ohio River, Belterra Resort & Casino will open in August, 2000. Belterra will feature 300 luxurious rooms and an 18-hole Tom Fazio designed Golf Course. In addition to many other high-end attractions, 1,351 slots and 57 live games will be part of a state-of-the-art riverboat, designed to maximize quality guest service amid opulence not yet seen on the Ohio River. Belterra Resort and Casino is being developed and managed by Pinnacle Entertainment, Inc.
Properties that recently signed agreements with GCA are:
* Aladdin Resort & Casino - Las Vegas, NV
* Belterra Resort & Casino - Belterra, IN
* Bingo Club - Hawaiian Gardens, CA
* Shoalwater Bay Casino - Tokeland, WA
* Renata’s - Henderson, NV
* Wild West Casino - Cripple Creek, CO
* Hollywood Casino - Aurora, IL
Global Cash Access was formed in 1998 through a joint venture of Bank of America (NYSE: BAC - news), First Data Corp. (NYSE: FDC - news) and USA Processing, Inc. Providing access to the gaming industry’s largest patron database, Global Cash Access uses Internet technologies to deliver funds transfer, financial management and customer relationship marketing services to more than 1,200 gaming properties nationwide.
